Our Team

Our History

Sports Cloud Australia was launched in April 2022. Sports Cloud Australia is an APAC extension of our flagship European company, Techonomy (https://www.techonomy.nl/en/).

Our success speaks for itself: in just a few years, Sports Cloud has grown from 2 to more than 75 dedicated professionals globally, including our vibrant team here in Australia.

We've cultivated top-tier talent, fostering an environment of continuous learning and innovation that ensures you always benefit from the latest thinking and most effective solutions.

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Beyond Business: driving positive impact through sport

We believe in the transformative power of sport. Beyond driving commercial success, we leverage our expertise for meaningful social impact. As part of a larger European group, we embed sustainability into our operations and actively support initiatives that promote disability sports, encourage wider and diverse participation, and empower communities globally – because growth, for us, is about more than just numbers.

Ready to grow your revenue, expand your reach, and secure your place in the future of sports?

Our People On Your Team

The best thing about our work is the people we work with. Inspiring each other, challenging each other and helping each other. Every day again. Expertise comes first, but with a good dose of fun and energy.

Daniel Makin

Daniel Makin

Digital Marketing Specialist

Jonathan Vandionant

Jonathan Vandionant

Digital Marketing Specialist

Jack Cheal

Jack Cheal

Head of Business Development

Lotte Sibbald

Lotte Sibbald

Digital Project Manager

Charlotte Vinecombe

Charlotte Vinecombe

Digital Marketing Manager

Daniel Lee

Daniel Lee

AI & Digital Marketing Manager

Trent Jacobs

Trent Jacobs

Executive Director

Sion de Jong

Sion de Jong

CEO

Peter Sprenger

Peter Sprenger

Director and Chair of the Board

Hans Westerbeek

Hans Westerbeek

Director and Professor of International Sport Business

Milan Wijnstok

Milan Wijnstok

Digital marketeer

Esmee Hermsen

Esmee Hermsen

Digital marketeer

Irene Visschers

Irene Visschers

Digital marketing specialist

Wesley Romeijnders

Wesley Romeijnders

Marketing technology specialist

Tomas Overhof

Tomas Overhof

Senior Account Manager

Daan Luttik

Daan Luttik

Data scientist

Luc Hesen

Luc Hesen

Digital Marketing Specialist

Jasper Jacobs

Jasper Jacobs

Digital Marketing Specialist

Nick Foederer

Nick Foederer

Digital marketeer

Niels van Heesch

Niels van Heesch

Business manager digital marketing